August 14, 2026, 8:50 a.m. (JST)
[Japan] JCB (Tokyo, Japan) is partnering with the Korea Tourism Organization (Wonju, Gangwon Special Self-Governing Province, South Korea) as part of the organization’s “First Trip to Korea(First Trip to Korea) campaign. From August 18, 2026, to March 31, 2027, the campaign—titled “Start Your Trip to Korea at Incheon Airport—JCB Welcome Gift” and aimed at Japanese JCB cardmembers—will be held at the HiKR Station inside Incheon International Airport in South Korea.
As part of this campaign, JCB cardholders who present their cards at the HiKR Station inside Incheon International Airport will receive coupons redeemable at popular Korean stores such as OLIVE YOUNG, NYUNYU, LOTTE MART, CU, HYUNDAI OUTLETS, and K.RIDE (a taxi app for foreign tourists).In addition, special gifts will be presented to the first 6,000 participants each month.
The Korea Tourism Organization was established in 1962 as a public corporation under the Ministry of Culture, Sports and Tourism, succeeding the International Tourism Organization. Its mission is to contribute to the development of the Korean national economy and the enhancement of public welfare through initiatives related to promoting tourism in Korea, developing tourism resources, conducting research and development in the tourism industry, and training tourism professionals.
Furthermore, the “First Trip to Korea (First Korea) Campaign” is a campaign run by the Korea Tourism Organization to support first-time visitors to Korea. It reportedly offers a variety of resources, including a comic-style guidebook for beginners and travel information, a contest where participants can win luxurious prizes by taking a survey, various special offers, and travel packages designed to help first-time visitors enjoy their trip to Korea with peace of mind.(paymentnavi Editorial Team)
